The witty commercials you see on the television aren’t always easy to make and take entire days to plan, to create multiple scenarios and obtain the green light from the clients, before finally going on the set and filming them.

Final Draft AV is a small tool that was designed for professional writers that work for ad agencies and that are an important piece of the puzzle. The app has a simple interface that should be easy to figure out by all users.

The app enables users to write down as many scenes as they want. Making a note about the areas where a certain scene starts and ends is very easy.

The file is split in two, so you can fill in information about both audio and video parts of the commercial.

In order to properly delimit the areas of the text, you may change the text type. For instance, “Video Description” is a regular font, while “Character” enables Caps Lock and the text appears underlined. It’s also possible to put things between parentheses, or to add dialog lines.

The upper area of the screen includes several fields that you need to fill in with information. For instance, you can write down the name of the agency and of the client, the project you’re working on and the title, as well as the subject. The writer’s name and that of the producer, director and art director can be jotted down too.

The bottom line is that Final Draft AV is a nice program that can be useful to have around. Inexperienced users should have no troubles while installing and working with this app, thanks to the intuitive layout.